moet & chandon was looking for a refreshing way to showcase their cellars in Épernay, so we brought mond gutierrez out for a daytrip before his front row appearance at the lv men’s show.
The pinnacle of this curated experience was a look at the iconic moet & chandon cellars where an already premium global icon could view where his favourite selection of luxury spirits and champage originated from. with a set of value-added instagram stories and compelling content strategy across all his platforms, we managed to weave the champagne of the season back into fashion week in the most stlyistically-relevant way: not just in a glass but visited and dissected by a style icon straight from paris.
service:
content strategy, celebrity partnership, artiste management and liasons
AIMER 
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